{"id":554451,"date":"2024-07-01T09:14:50","date_gmt":"2024-07-01T07:14:50","guid":{"rendered":"https:\/\/www.wownature.eu\/?post_type=wow-business&#038;p=554451"},"modified":"2026-03-24T11:35:36","modified_gmt":"2026-03-24T10:35:36","slug":"net-zero","status":"publish","type":"wow-business","link":"https:\/\/www.wownature.eu\/en\/business\/net-zero\/","title":{"rendered":"Net Zero"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"554451\" class=\"elementor elementor-554451 elementor-553939\" data-elementor-post-type=\"wow-business\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c23f019 elementor-hidden-widescreen elementor-hidden-desktop e-flex e-con-boxed elementor-invisible e-con e-parent\" data-id=\"c23f019\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;animation&quot;:&quot;fadeIn&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2312a54 elementor-section-height-min-height elementor-section-boxed elementor-section-height-default elementor-section-items-middle elementor-invisible\" data-id=\"2312a54\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;animation&quot;:&quot;fadeIn&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-d3a8089\" data-id=\"d3a8089\" data-element_type=\"column\" data-settings=\"{&quot;animation&quot;:&quot;none&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-de203e5 elementor-widget elementor-widget-heading\" data-id=\"de203e5\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Net Zero<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-31d6d07 elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-widget elementor-widget-text-editor\" data-id=\"31d6d07\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Do you aspire to develop more effective strategies to deal with the climate crisis?<br \/>Let us create a customized project for you. In addition to growing new forests and protecting existing ones, we can help you reduce your company&#8217;s impacts and guide you on a transformative journey.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-86053cd\" data-id=\"86053cd\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t<div class=\"elementor-element elementor-element-d0fb370 e-flex e-con-boxed elementor-invisible e-con e-parent\" data-id=\"d0fb370\" data-element_type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeIn&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4f934fe elementor-widget elementor-widget-heading\" data-id=\"4f934fe\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">CLIMATE STRATEGIES<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2fb4ff6 elementor-widget elementor-widget-heading\" data-id=\"2fb4ff6\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Carbon Neutrality, Net zero or Climate positive?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-88bf83d elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"88bf83d\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-40f8d1c elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"40f8d1c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\"><strong><br \/>Reduce your emissions with MARC, our approach to minimize your impacts.<br \/><\/strong><\/span><\/p><p>Do you have more ambitious goals for your company and growing a forest is not enough?<br \/>We can walk you through a customized climate pathway from measuring emissions, through reducing them, to supporting reforestation projects with WOWnature.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1e227d3 e-flex e-con-boxed e-con e-parent\" data-id=\"1e227d3\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-efbbada elementor-widget elementor-widget-image\" data-id=\"efbbada\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/www.wownature.eu\/wp-content\/uploads\/2024\/07\/Wow_orologio.png\" class=\"attachment-large size-large wp-image-577534\" alt=\"\" srcset=\"https:\/\/www.wownature.eu\/wp-content\/uploads\/2024\/07\/Wow_orologio.png 800w, https:\/\/www.wownature.eu\/wp-content\/uploads\/2024\/07\/Wow_orologio-300x300.png 300w, https:\/\/www.wownature.eu\/wp-content\/uploads\/2024\/07\/Wow_orologio-150x150.png 150w, https:\/\/www.wownature.eu\/wp-content\/uploads\/2024\/07\/Wow_orologio-768x768.png 768w, https:\/\/www.wownature.eu\/wp-content\/uploads\/2024\/07\/Wow_orologio-600x600.png 600w, https:\/\/www.wownature.eu\/wp-content\/uploads\/2024\/07\/Wow_orologio-100x100.png 100w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-09c1afa e-flex e-con-boxed elementor-invisible e-con e-parent\" data-id=\"09c1afa\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;animation&quot;:&quot;fadeInLeft&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-bdac421 e-con-full e-flex e-con e-child\" data-id=\"bdac421\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-57db5fc elementor-widget elementor-widget-image-box\" data-id=\"57db5fc\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><div class=\"elementor-image-box-content\"><h4 class=\"elementor-image-box-title\">Measure<\/h4><p class=\"elementor-image-box-description\">The comprehensive, tailor-made path for companies that start with measuring CO2 emissions to assess the company's carbon footprint and set precise reduction targets<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-07898fd elementor-widget elementor-widget-image-box\" data-id=\"07898fd\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><div class=\"elementor-image-box-content\"><h4 class=\"elementor-image-box-title\">Capture<\/h4><p class=\"elementor-image-box-description\">MARC provides for the development of effective strategies for reducing emissions, defined based on the specificities of each business. Finally, for the percentage of emissions that cannot be eliminated, we propose solutions linked to WOWnature reforestation and forest protection projects.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-90cc8b8 elementor-widget elementor-widget-image-box\" data-id=\"90cc8b8\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><div class=\"elementor-image-box-content\"><h4 class=\"elementor-image-box-title\">Communicate<\/h4><p class=\"elementor-image-box-description\">Along the way, we support your company in related communication activities to spread your commitment. Choosing MARC means embarking on a journey toward sustainability, with the security of expert, personalized support every step of the way.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-06ab7d2 e-con-full e-flex e-con e-child\" data-id=\"06ab7d2\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3bdf375 elementor-widget elementor-widget-heading\" data-id=\"3bdf375\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">MARC<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bad6790 elementor-widget elementor-widget-text-editor\" data-id=\"bad6790\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\"><strong>M<\/strong>easure <\/span><span style=\"font-weight: 400;\"><strong>A<\/strong>void <strong>R<\/strong>isk <strong>C<\/strong>apture&amp;Communicate<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d3d71d5 elementor-widget elementor-widget-button\" data-id=\"d3d71d5\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-md\" href=\"https:\/\/www.etifor.com\/en\/marc-approach\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Read more<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c680747 e-flex e-con-boxed e-con e-parent\" data-id=\"c680747\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-37f05dd elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"37f05dd\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-bc6f5e6 e-flex e-con-boxed elementor-invisible e-con e-parent\" data-id=\"bc6f5e6\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;animation&quot;:&quot;fadeInLeft&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-d4e565f e-con-full e-flex e-con e-child\" data-id=\"d4e565f\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4b252e4 elementor-widget elementor-widget-image-box\" data-id=\"4b252e4\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><div class=\"elementor-image-box-content\"><h4 class=\"elementor-image-box-title\"><i>Nature Positive<\/i> Strategies: protect biodiversity with LUCAS, the pathway for those who want to go further.<\/h4><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-92af45a elementor-widget elementor-widget-image-box\" data-id=\"92af45a\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><div class=\"elementor-image-box-content\"><p class=\"elementor-image-box-description\">If zeroing in on your climate impact is not enough for you, but you want to set goals and strategies that consider nature across the board, then LUCAS is the approach for you. The LUCAS approach is the solution for companies that want to neutralize their environmental impact and at the same time become protagonists of positive change for nature. LUCAS offers a \"Nature Positive\" approach: it encourages companies to develop strategies to improve biodiversity, water management, and overall ecosystem health. Beginning with a thorough analysis of business impacts, LUCAS guides companies in establishing practices that turn ecological challenges into opportunities for responsible growth.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-763e01d elementor-widget elementor-widget-image-box\" data-id=\"763e01d\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><div class=\"elementor-image-box-content\"><p class=\"elementor-image-box-description\">Adopting LUCAS means committing to a path that is not limited to offsetting negative impacts, but aims to generate real and measurable added value for the environment, promoting a business vision that recognizes the interdependence between economic success and ecological well-being.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c54ad73 e-con-full e-flex e-con e-child\" data-id=\"c54ad73\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-62dcc11 elementor-widget elementor-widget-heading\" data-id=\"62dcc11\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">LUCAS<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a1947a0 elementor-widget elementor-widget-text-editor\" data-id=\"a1947a0\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>L<\/strong>ook <strong>U<\/strong>nderstand <strong>C<\/strong>ommit <strong>A<\/strong>ct <strong>S<\/strong>hare<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-78d7397 elementor-widget elementor-widget-button\" data-id=\"78d7397\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-md\" href=\"https:\/\/www.etifor.com\/en\/lucas-approach\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Read more<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d299329 e-flex e-con-boxed e-con e-parent\" data-id=\"d299329\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6a488cb elementor-widget elementor-widget-heading\" data-id=\"6a488cb\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">CONTACT US<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9084ca5 elementor-widget elementor-widget-heading\" data-id=\"9084ca5\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Start the journey of environmental<br>responsibility with your company.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-28912da e-con-full e-flex e-con e-child\" data-id=\"28912da\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-05bf5d7 e-con-full e-flex e-con e-child\" data-id=\"05bf5d7\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ab71af0 elementor-widget elementor-widget-text-editor\" data-id=\"ab71af0\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>We will answer you from 9 a.m. to 6 p.m. Monday to Friday (excluding holidays).<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6afa718 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"6afa718\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79a77b7 elementor-widget elementor-widget-text-editor\" data-id=\"79a77b7\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>WOWnature\u00ae is a project of<br \/>Etifor S.r.l. 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