Technogym - WOWnature


Technogym, a world leader in the fitness and wellness sector, is the Official Sponsor of the 34th Maratona dles Dolomites-Enel, which will take place on Sunday, July 4 in Alta Badia, in the heart of the Dolomites: as every year, the race will start at the first light of dawn from La Villa and will end in Corvara. The Maratona dles Dolomites-Enel is one of the most prestigious races in Europe and takes place along the Dolomite passes of Alta Badia, following the same routes on which the great champions of international cycling have written unforgettable pages in the history of cycling. From the first one, when 166 enthusiasts from Italy, Germany and Austria took part in the race, we arrived in 2021 to have more than 30 thousand participants from over 80 nationalities and from all the Italian provinces.


Technogym has decided to support this existing forest in which a food forest is also being created: it is important to take care of and, above all, protect the existing forests, because they safeguard a heritage that belongs to everyone and are very important for the absorption of CO2, which mitigates the onset of extreme climatic phenomena. Together with the marathon, the highly anticipated Technogym KOM trophy will also be back. A race within a race, to challenge your opponents and beat your own limits. The goal? To run the ascent of the Campolongo Pass with the best time. For every participant registered for the KOM, Technogym will make a contribution to the WOW Nature Alta Badia project for the purchase of trees to support the reforestation of the Campolongo Pass forest, contributing to the reconstruction of the forest damaged by the Vaia Storm. This year the winners of the men’s and women’s categories, i.e. whoever covers the 5.8 km climb in the shortest time, will receive as a prize a 2-night weekend in Alta Badia for 2 people.

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