Together we can take care of the places we love, leave the world better than we found it.
Our initiative helps citizens, institutions, and companies grow new forests and protect existing ones. It operated in compliance with the highest forest management standards, as Forest Stewardship Council® (FSC-N001935) certification.
The final push came in October 2018 with Vaia, the storm that destroyed thousands of forests, and scarred our mountains. That is when we realized that we had to find a way to take care, all together, of our land. Our goal is to make you shout WOW in front of the spectacle of nature!
What makes us unique
From Etifor to WOWnature
Our team is formed by the researchers, experts, and creatives of Etifor. Each of us takes care of a precise part of the process: from managing forestry projects to their communication, everyone is vital to delivering long-term impacts on the Planet.
Together with you, citizens, managers and businesses,
we have already accomplished these results: