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Help nature
- - - Adopt a tree
    - Adopt a tree and support the forests we are creating in Italy and abroad. Discover all our projects and choose which forest to help.
  - - Give a tree as a gift
    - Looking for a green gift for any occasion? Give a tree with WOWnature and give a greener future to your loved ones.
  - - Protect a forest
    - Forests are in danger: fires, neglect and loss of biodiversity threaten them. Make your contribution and support an environmental protection project.
Discover WOWnature
- - - About us
    - WOWnature has been regenerating nature with science since 2018. It is an initiative of Etifor | Valuing Nature, a spin-off of the University of Padua and a Certified B Corp.
  - - Blog
    - Read blog articles about forests, nature, the climate crisis, biodiversity and our projects.
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  - - Ambassadors
    - Discover who has chosen to take care of the environment by involving their community. The stories of WOWnature ambassadors are unique, discover them all!
  - - WOW for businesses
    - Are you a business? Find out how we can help you develop environmental responsibility projects and generate positive impacts.
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Adopt or gift a tree

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Help nature
- - - Adopt a tree
    - Adopt a tree and support the forests we are creating in Italy and abroad. Discover all our projects and choose which forest to help.
  - - Give a tree as a gift
    - Looking for a green gift for any occasion? Give a tree with WOWnature and give a greener future to your loved ones.
  - - Protect a forest
    - Forests are in danger: fires, neglect and loss of biodiversity threaten them. Make your contribution and support an environmental protection project.
Discover WOWnature
- - - About us
    - WOWnature has been regenerating nature with science since 2018. It is an initiative of Etifor | Valuing Nature, a spin-off of the University of Padua and a Certified B Corp.
  - - Blog
    - Read blog articles about forests, nature, the climate crisis, biodiversity and our projects.
    - Newsletter
    - Press review
  - - Ambassadors
    - Discover who has chosen to take care of the environment by involving their community. The stories of WOWnature ambassadors are unique, discover them all!
  - - WOW for businesses
    - Are you a business? Find out how we can help you develop environmental responsibility projects and generate positive impacts.
Treeticket
Contact us

WOW for business

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@WOWnature: Italian leader in the European “3 Billion Trees” campaign

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WOWnature: Italian leader in the European Campaign "3 Billion Trees"

About us

WOWnature: Italian leader in the European “3 Billion Trees” campaign

WOWnature, Italian leader of 3 billion trees. WOWnature, an initiative by Etifor, celebrates a significant milestone that reinforces its commitment to environmental sustainability and reforestation in Europe. We are proud

24 September 2025

Cover image of Opera Verde: WOWnature's TV series about superforests on Rai 3

About us

Opera Verde: WOWnature’s TV series about superforests on Rai 3

Opera Verde is the first TV series to bring the best stories of reforestation and environmental protection to television. Airing on Rai 3 on September 14 and 21, 2024 at

11 September 2024

3 Billion Trees by 2030: WOWnature participates in the new EU strategy

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3 Billion Trees by 2030: WOWnature participates in the new EU strategy

As announced by the European Green Deal, the European Union has recently adopted the new EU Forest Strategy to 2030: planting 3 billion additional trees by 2030, with the aim

25 January 2022

wownature-alta-badia-corvara-10B

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Updates from WOW forests

Check out all the news about our areas and the next planting events In the mountains… ALTA BADIAsecond planting

7 October 2020