Econvivo - WOWnature


Econvivo is a line of household and laundry detergents effective against dirt and made with raw materials of natural origin. Econvivo’s concern for the environment is realized not only through the careful formulation of products, but also in the conscious choice of packaging and mixtures. Econvivo is committed to supporting projects to protect and improve forests in the country.


Protecting forests and woodlands is a valuable strategy for preserving one of our most valuable resources for climate change mitigation. It also means protecting one of the most important sources of ecosystem services-the benefits that natural ecosystems provide to humankind. Trees provide a safe habitat for biodiversity, improve air quality, help protect against hydrogeological disruption, and protect the water resources of the land of which they are a part.


By supporting Fiemme Valley forests damaged by Storm Vaia in 2018, Econvivo will help with reforestation. What’s more, it will also support the project along the Po River, the largest ecological corridor in the Po Valley, a biodiversity reserve where good management of forests and natural areas is of paramount importance.

Supported areas

Val di Fiemme

Val di Fiemme (TN)

Lago di Camazzole

Carmignano di Brenta (PD)

Parco Oglio Nord

Villachiara (BS)

Po River Forests

Martignana di Po (CR)

Magnifica Comunità di Fiemme

Cavalese (TN)
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